The Flexible Beacon Content Management System
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What is iLaunch

The iLaunch Beacon platform brings a new reality to smartphones.

It provides real time context aware notifications to an audience using the free iLaunchBeacon app for IOS and Android.

An iLaunch app user receives an alert on his or her mobile device when either in range of an iBeacon or a "virtual beacon" which is a point defined using latitude/longitude. The notification received is then able to redirect the user to any web content such as product information and ordering.

On the backend iLaunch provides a Content Management System (CMS) to attach information to each Beacon (Physical or Virtual). The iLaunch CMS allows the creation of content from simple messages to full HTML5 multi-page websites simply by importing a CSV file.

Using the iLaunch iBeacon platform makes it incredibly simple to interact with people in the proximity of your Beacons, simply by connecting them to relevant parts of your website or iLaunch HTML5 multi-page site.


iLaunch can help you with the safety of your kids or prevent loss of items such as your handbag or your keys. Just place a beacon on your child or attach it to your handbag or keys and our app will notify you everytime the beacon goes out of range. There are so many uses for iBeacons in the personal usage space, in fact it's all about the creativity of your imagination.Click for more info


Advertise your products or services via our own beacon network consisting of 16,500 postcodes in Australia and street level advertising in Metropolitan areas. Top up your account with $10 and get your advert shown 100 times via the beacon chosen.Click here for more info if you are a business. Click here for more info if you are an individual.

Franchise Operators & Retailers

  • Engage with customers more precisely based on their location to franchise outlets.
  • Laser targeted lead generation based on proximity of customers.
  • Achieve conversions of 30%+.
  • Click for more info


iBeacons have an obvious use during public events as they can provide context aware information based on the proximity of an attendee to a specific stand. Place a beacon on each stand and provide a more interactive and useful experience.

Real Estate

Create a property advertising network by attaching iLaunch beacons to For Sale signs and provide detailed property information including videos, photos, floor plans, links to council documentation etc. to interested buyers and passersby. Click for more info


Use iBeacons to perform market testing and product launches for brands and clients. iLaunch allows very specific location aware solutions that can provide vital data before a full launch. On the other hand create a network of beacons and use it as a means to advertise to potential new customers.

How Does It Work

iBeacon Parameters

Configure iBeacon parameters in terms of range and time before content is displayed.

iBeacon Activation

Configure iBeacon activation based on whether the beacon comes IN or OUT of range around your smartphone.

Step 1

Register for free using the free signup link above on the menu.

Step 2

Add your beacon information to our content management system.

Step 3

Attach a simple alert or a complete multi-page HTML5 mini-site to your beacon after you receive it.

Step 4

Tell your friends & customers to download our app for IOS8/Android 4.3+ that will detect your iBeacon.

Ready To Go iBeacon

Only $50 for 1 hardware beacon configured and shipped by iLaunch.

iLaunch Software

Only $10 per month to use our iBeacon Content Management System to create alerts and mini-sites per beacon.


If you would like to use our iBeacon platform as part of your overall solution with custom integration to your backend CRM or ERP please contact us and our consulting division will get back to you to discuss the options available. The iLaunch iBeacon platform can act as a rapid way to get up & running and is easy to integrate as it provides data stored as XML and RSS. There is no need to write an Android or IOS app as our standard apps can provide sufficient functionality in terms of range & time for beacon activation.

Contact Us

71-75 Shelton Street
Covent Garden
Tel : +44 20 8144 3225
Email : is operated by Troptec Limited.
England & Wales Company Number 9212520

Suite 1D, Level 23
Governor Phillip Tower
1 Farrer Place
Sydney NSW 2000
Tel : +61 2 6687 6240
Email :